Soledad, Calif. (July 22, 2025) Braga Fresh, home of Josie’s Organics, proudly recognized two of its key partners Whole Foods Market and Four Seasons Produce for their continued support of the company’s regenerative organic farming trials.
Whole Foods Market, the first retailer to commit to Braga Fresh’s regenerative trial crop of organic sweet baby broccoli in fall 2023, received a commemorative plaque at Organic Produce Summit presented to Travis Nordgren on behalf of the retailer. Braga Fresh applauded Whole Foods for its early and ongoing commitment to a farming approach that is not only organic but designed to rebuild soil health and biodiversity.
Four Seasons Produce wholesaler was also recognized with a plaque of appreciation at the Braga Home Ranch in Soledad, Calif presented to Brian Dey, James Camera, and Jason Ortiz for their support throughout 2024.
The Braga regenerative trial program, now in its fifth year and up to 100 acres, is central to Braga Fresh’s commitment to continuous innovation and environmental stewardship in organic agriculture.
“These partnerships represent what’s possible when mission-aligned companies work together to move new ideas forward,” said Kori Tuggle, VP of Marketing and Product Development, Braga Fresh. “Their retail support goes far beyond placing orders, it helps scale our regen trials, deepen our learnings, and shape a future of farming that’s better for both people and the planet. We’re proud to have Whole Foods Market and Four Seasons Produce as part of this journey.
For more information about the company and carbon capture farming visit: www.bragafresh.com/regenerative-farming-trials .
About Braga Fresh
In 1928, Sebastian and Josie Braga started farming California’s fertile soil on what is now known as the Braga Home Ranch in Soledad, Calif. Today, the third generation continues the family values of sustainable-organic farming. Braga Fresh sets aside 10% of farmland to beneficial habitat and has the goal of being carbon neutral through its regenerative Carbon Capture Farming program. Vertically integrated, Braga Fresh combines innovation with tradition to grow, harvest and process fresh vegetables and leafy greens through the Josie’s Organics and Braga Farms brands.
Photos:
Whole Foods Market Left to Right:
- Heather Fuller, VP Sales, Braga Fresh
- Rod Braga, CEO, Braga Fresh
- Travis Nordgren, Whole Foods
- Colby Pereira, COO, Braga Fresh
Four Seasons Produce Left to Right:
- Jason Ortiz, Buyer, Four Seasons Produce
- Colby Pereira, COO, Braga Fresh
- James Camera, Vegetable Category Manager
- Rod Braga, CEO, Braga Fresh
- Jason Dey, Merchandising Innovation Manager, Four Seasons