SOLEDAD, Calif. – Oct 10, 2023 – Braga Fresh, home of Josie’s Organics, will debut a line of conventional chopped salad kits at IFPA Anaheim in the Grower Shipper pavilion booth 2279.
The new conventional chopped salad kits include six flavors: Sweet Kale, Caesar, Asian Sesame, Sunflower Crunch, Everything and Avocado Goddess.
“Our product development team’s goal was to start this new product line around six high demand flavors with ingredient twists that elevate the eating experience,” said Kori Tuggle, vice president of marketing and product development. “Some we based off our recipes for Josie’s Organics versions that have a cult-like following.”
Colby Pereira, COO said as the company grows its value-add offerings, it was a natural extension of the current organic and private label chop program to move into the branded conventional chop salad category.
“Moving into the conventional chopped salad space is the natural next step in growing our value-added business,” Pereira said. “As with our current Josie’s Organic salad program, this new Braga Farms product line will focus on flavorful salad options while offering our retail partners value and convenience in one loading location.”
In addition to the new conventional product line, Braga Fresh will showcase its newest, organic offerings: Josie’s Organics Avocado Goddess and Aloha BBQ chopped salad kits, as well as three organic Farmer’s Market Favorites salad blends: Organic Heirloom Crisp, Organic Bistro Duo and Organic Sweet Red Butter. The regeneratively grown Josie’s Organics baby broccoli will also make its trade show debut in Anaheim.
For more information about the company, visit www.bragafresh.com.
About Braga Fresh
In 1928, Sebastian and Josie Braga started farming California’s fertile soil on what is now known as the Braga Home Ranch in Soledad, CA. Today, the third generation continues the family values of sustainable-organic farming. Braga Fresh sets aside 10% of farmland to beneficial habitat and has the goal of being carbon neutral. Now vertically integrated, Braga Fresh combines innovation with tradition to grow, harvest and process fresh vegetables and leafy greens through the Josie’s Organics and Braga Farms brands.